
Helping Rural Businesses with Digital Marketing
The following case studies are examples of how we have helped local businesses to grow.
Real Results. Real Small Businesses.
At Stone House Digital, we exclusively serve small businesses and local organizations that don’t always have in-house marketing teams — and don’t want to waste time or money guessing what works.
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Instead of just showing you pretty graphics or logos, this page is here to walk you through what really matters: the results our clients see when we combine strategy, content, and clear messaging.
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Each of these case studies reflects a real business — and while we’re keeping names private to respect our clients, the wins are 100% real.
Here’s what you’ll see in every case study:
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The Challenge
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​What wasn’t working? What was unclear? What was falling through the cracks?
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The Strategy
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​How we approached it — from digital ads to website copy to a full-on brand refresh.
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The Results
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​Whether it was increased web traffic, better leads, or a more confident brand presence — you’ll see real impact, not fluff.
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The Problem
Case Study #1
I got connected with a local business out of Waupun, WI that was struggling to move in-store product at the rate they needed to.
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While they had a website, some social presence, and sent out regular mailers, they were not producing results comparable to their investment.
Enter Stone House Digital
We sat down and listened to the story of this business. We built our understanding of their goals, their passions, and their rich history in Waupun. Then we crafted them a robust Digital Marketing Plan.
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We updated their website. (We have updated it twice more since!)
We analyzed their social media traffic and made changes to their content to boost engagement.
We began using targeted Digital Ads to get their material in front of the right people at the right time.
We coached them through improving their online voice to connect with their ideal client.
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Today, we provide Fractional CMO Services to this business and they are growing everyday.
The Problem
Case Study #2
This small business owner needed it all: Updated Branding, Logo, Website, Marketing Plan, Social Media Strategy, you name it.
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This is common. You have a product or service that is your passion and speciality, but how do you tell people about it?

Enter Stone House Digital
It is exciting to sit down with a new business owner and hear their story. It takes grit to wake up one morning and decide, "This is it, this is the morning," and take steps to begin your business.
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The answer for this client was a VIP Day. This service brings all of your foundational Digital Marketing needs to your table in just 1-Business Day. How does this work?
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We meet prior to your VIP Day and hear about your business. You tell us what is important to you and your ideal client. You fill out a form answering some questions for our team.
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Then the morning of your VIP Day we get to work. We begin drafting a new logo and website simultaneously and bring you those drafts about lunch time. At this point, you have the opportunity to give feedback on both of those. While we finish those up, we begin working on a Social Media Content Calendar and Sample Social Media Copy for you.
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At the end of the day, we deliver!
Explore our many clients.